| A medical practice dedicated to athletes and
weekend warriors. The Southeastern Orthopaedic Institute
specializes in the diagnosis and treatment of sports-related
foot injuries. This identity, created to reflect the physicians'
sophisticated expertise, incorporates opposing shapes that form
a stylized "S" in the middle white space, suggesting
two bones or joints working together in harmony. Applications
included signage, letterhead, business cards, invoices, referrals
and reminder communications. |
